Scope of work
Mentat is a blockchain-powered marketplace where applications can source intelligence from an on-demand, distributed workforce of human agents. I was responsible to apply strategic thinking to deliver end-to-end user-centered experiences, with the creativity and judgment to translate vision into concepts and designs that illustrate simplicity despite underlying complexity or constraints.
Client
Mentat
Role
Lead Designer & Creative Director
Brand Identity
Design
UI / UX
Concept
UI / UX Design
One of the biggest challenges, when we talk about blockchain, is to explain all the ecosystem of this terrific technology. In our case with a blockchain-based system of smart-contracts, we can create a distributed economy connecting applications in need of human intelligence, with workers willing to provide their knowledge for a fair price. The “buyers” of this intelligence, or Applications, and the “sellers,” or Agents, will be mediated by Mentat’s system of smart contracts, or Platform. My role as lead designer was to iterate, conceptualize and designing all UI specs.
The result
